Connect with home buyers in Central Minnesota with HomeFinder.com and HomeFinder magazine.

Home buyers in Central Minnesota are a diverse group ranging from first-time home buyers to the active professional investor. From young married couples or single individuals to retired couples looking to downsize, HomeFinder is the most effective tool in reaching this audience.

These individuals are interested in everything from new construction and patio homes to resale homes, lots, lake property, land, custom homes and more. Homebuyers look at communities in every area of Central Minnesota and are looking for information about neighborhoods including homes on the market, local schools, amenities and recent sale price comparables. Central Minnesotan's, both new and established, rely on HomeFinder magazine and HomeFinder.com as a trusted source to guide them in their home search.

HomeFinder Reader Profile:

  • 28% are 25-39 years old
  • 21% are 40-59 years old
  • 24% have household incomes over $75,000
  • 62% currently own their own home
  • 61% have lived in their current home for more than 10 years
  • 36% have children under 18 in the household
  • 76% are employed
  • 76% read the St. Cloud Times in the past seven days

Content

Homebuyers today utilize a variety of resources to assist in their home search and shopping process including newspapers, magazines and the Internet.

Our portfolio of products effectively reaches homebuyers through:

  • Weekly HomeFinder print section - Published every Saturday inside the St. Cloud Times, HomeFinder is the source for Central Minnesota home listings and home buying information including open houses, current real estate listings and information on area Real Estate professionals.
  • Sctimes.com/Homefinder - the premier source for buying and selling Real Estate in Central Minnesota. The Twin Cities MLS partnership provides local listings, searchable on sctimes.com/Homefinder.
  • HomeFinder magazine - Central Minnesota's premier monthly real estate magazine provides an exciting opportunity for reaching prospective home buyers. With an extended shelf life, the magazine is targeted specifically to home buyers - individuals now in the market to buy or sell their home. HomeFinder magazine features local and regional real estate listings, as well as information from financial institutions and mortgage lenders, moving companies, landscapers and more - all showcased in a vibrant, full color magazine format.

Distribution:

HomeFinder weekly print section is distributed every Saturday in the St. Cloud Times, reaching more than 57,000 adult readers.

HomeFinder magazine is inserted into the St. Cloud Times typically the last Wednesday of each month, as well as at dozens of key distribution points throughout Central Minnesota.

Sctimes.com/Homefinder is available 24/7 on Central Minnesota's most popular web site, sctimes.com.


Times Media encompasses a diverse mix of more than 25 reputable products. Backed by extensive market research and in-depth data, our understanding of the marketplace complemented by our array of products, Times Media reaches more customers and delivers greater results than any other local media choice in the St. Cloud area.




HomeFinder Profile
Click Here to download PDF