- Style magazine:
Reach Central Minnesota's most lucrative and desirable audience
Community-minded, loyal, local and upscale. Get inside the minds of the most influential and affluent readers in Central Minnesota. With its vibrant and extensive coverage of the interests and topics that are most important to affluent women, Style magazine provides an upscale environment for your marketing message.
Style Reader Profile:
- Influential - mainly women age 30-55, who control 85% of their household discretionary spending.
- Affluent - Style Magazine readers have an average household income of $100,000 or more.
- Upscale - Style Magazine readers have primary residence values of $250,000 or greater.
- Local - Most Style Magazine subscribers reside within a 40-mile radius of St. Cloud.
Content
STYLE Magazine provides an upscale environment of relevant content featuring 100% local stories. STYLE Shocases beautiful area homes, the latest local trends, entertainment and living ideas as well as ideas for home, gardening, food and fashion.
Why should you include STYLE Magazine in your marketing mix?
- Magazine advertising delivers consistent results. Several studies show that magazine advertising is one of the strongest drivers of purchasing intent.
- Magazine advertising moves readers to action. More than half of magazine readers have a more favorable opinion about advertisers in response to magazine ads.
- Consumers consider magazine advertising more relevant to their daily interests than advertising in other mediums.
- Magazine advertising is considered valuable content and is trusted. Consumers turn to magazines as a source for information on new products and services.
- Magazine readers use magazines as a RESOURCE.
Distribution:
STYLE magazine is direct mailed to over 4500 households, reaching more than 10,000 Central Minnesota women. Complimentary subscriptions are delivered directly to homes and businesses and complimentary copies are available at over 40 different distribution locations throughout Central Minnesota.
Times Media encompasses a diverse mix of more than 25 reputable products. Backed by extensive market research and in-depth data, our understanding of the marketplace complemented by our array of products, Times Media reaches more customers and delivers greater results than any other local media choice in the St. Cloud area.
